Know which questions
your clients are asking
Views, leads and shares are counted per calculator and per page of your site, so you can see which questions drive requests and when.
What calculator analytics are included?
Daily counts of views, leads and shares for each calculator, broken down by the website and page that hosted it and by embed type. Widgets also record impressions and opens. The counts are aggregate; they don't track individual visitors across sites.
What is counted
| Metric | Meaning | Use it to |
|---|---|---|
| Views | A calculator loaded on a page | See which topics draw interest by month |
| Leads | A lead form was submitted | Measure requests per calculator and page |
| Shares | A client shared a result | Spot calculators clients pass to family |
| Widget opens | A widget panel was opened | Test launcher placement and timing |
A monthly review in ten minutes
Check top calculators
Which got the most views and leads this month?
Compare with the calendar
Do spikes match the season? Plan next month's featured set.
Check page performance
Which pages convert views into requests?
Adjust
Swap the launcher set, rewrite a weak page, or add a calculator.
Counts are aggregated per day, calculator, host and embed mode. No advertising cookies are set by the calculators. If you add your own analytics to your pages, your consent banner should cover it.
Analytics questions
Do analytics track individual visitors?
No, counts are aggregate per day, calculator and page.
Are views limited?
10,000 monthly views on Practitioner, 100,000 on Firm and unlimited on Network.
Can I connect Google Analytics?
You can measure your own pages with your analytics; calculator counts are in the app.
Do shares count as leads?
No, they're counted separately.
Can I see which page produced a lead?
Yes, the host page is recorded with each lead.
Can I export analytics?
Not at present; leads can be synced by webhook.
Are bots filtered?
Obvious bot traffic is excluded where possible.
Which plans include analytics?
All plans.
No question matches that filter. Clear it to see them all, search the whole site, or ask us directly; we reply within one business day.
Next entry
See what clients ask, then plan the season
Embed calculators and watch which questions turn into requests.
Firm and Network plans include a 14-day trial. Cancel before it ends and you pay nothing.